customer profitability. Therefore, in the balanced scorecard, each goal and measurement index are related to each other, and this connection is the cause and effect of each other and promotes each other, and finally aims at the realization of the enterprise strategy. Epilogue Repositioning and setting means change, and change means changing the old one, which takes time, patience, and courage. #Columnist# Sieben, everyone is a product manager columnist. A product person who has been with Wenqing and made his debut in payment, has long been involved in payment, pays attention to payment, O2O, and social fields, and is good at industry, business needs analysis, product design and user experience. This article was originally published by everyone is a product sms marketing service manager, and may not be reproduced without permission. The title image is from Unsplash, based on the CC0 protocol Reward the author and encourage TA to From QQ shaking screen to WeChat strong reminder, do you have a feeling of being dominated by social products? On the last day of 2018, WeChat launched its seventh major version since its launch: WeChat v7.0. In WeChat v7.0, WeChat has launched three major functions: instant video, good-looking and strong reminder , which respectively represent the three hot spots in the social scene: streaming media, Timeline, and instant messaging . As a practitioner in the instant messaging industry, when I saw a feature like "Strong Reminder" on WeChat, I wanted to talk to you about the collision and evolution behind it. Open the new version of WeChat, click the upper right corner of the